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The Wall Street Publication > Blog > U.S > Snapp Photographs: Right here’s one other attention-grabbing story for the readers. Mine.
U.S

Snapp Photographs: Right here’s one other attention-grabbing story for the readers. Mine.

Editorial Board Published September 24, 2025
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Snapp Photographs: Right here’s one other attention-grabbing story for the readers. Mine.
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I simply handed a notable anniversary. It’s been 40 years since I began scripting this column. I had been doing scut work at native radio and tv stations, ready for the massive break that appeared prefer it was by no means going to come back, when the Oakland Tribune employed me to be its gossip columnist.

Just one hitch: I hated gossip. It’s so damaging, and it’s all about celebrities; and the one factor they’re normally well-known for is being well-known.

On the identical time, I used to be assembly numerous strange individuals who have been rather more attention-grabbing. So I began writing about them, as a substitute.

After a couple of months my bosses realized what I used to be as much as and known as me on the carpet. “This is not what we hired you for,” they stated. “Unfortunately, you’ve been getting fan mail, so we can’t fire you.” And so they let me do my factor.

But it surely didn’t take lengthy for it to go to my head, and I started appearing like a complete diva. My sister tried to warn me: “Martin, you’re enjoying this for the wrong reason. You should be loving the work, not the celebrity.” However I didn’t pay attention.

I see now that my profession has been straight out of a Hollywood film — particularly, “The Winning Team,” starring Ronald Reagan as baseball pitcher Grover Cleveland Alexander.

All Hollywood sports activities flicks have the identical plot: Man comes from out of nowhere, turns into a star, turns into an actual jerk, loses every little thing as a result of a deadly flaw. However his struggling teaches him the error of his methods, then destiny rewards him by giving him his life again.

In Alexander’s case, the deadly legislation was alcoholism. In mine, it was conceitedness.

His first act was to fireplace me, in fact. However I instructed myself I used to be The Nice Martin Snapp and waited for all of the job affords to start out rolling in.

Silence. Not a peep. So I known as the Chronicle and stated, “This is Martin Snapp.”

“Who?” they stated.

That left me with quite a lot of time to assume. What had been a catastrophe for my profession turned out to be good for my soul. I lastly realized what a louse I had develop into.

Martin Snapp holding his sixth cat, Betty Ford. 

And after a decade I lastly acquired a second likelihood. The Contra Costa Instances purchased the Hills papers, they usually despatched an editor named Deborah Byrd to Richmond to run the West County Instances and the Hills papers. She began studying my columns and determined, “I’m going to resurrect this guy’s career!” So she did, and right here I’m.

Regardless of the travails which have hit conventional journalism recently, I’m so grateful to be again. I’ve met such great individuals, like Father Jayson Landeza, an exquisite mix of the Aloha spirit and the Sermon on the Mount, who’s all the time the primary particular person to indicate up when your mom is sick or your child is in hassle or when there’s a horrible catastrophe just like the Ghost Ship warehouse fireplace.

And Joseph Charles, essentially the most beloved man in Berkeley, who stood in entrance of his home on Martin Luther King Method each weekday morning for 30 years, rain or shine, and put a smile on passing drivers’ faces by waving to them and calling, “Keep smiling!” and “Have a nice day!”

And George Vukasin Sr., the Oakland espresso maker who confirmed farmers in Colombia how they might make more cash by switching from rising cocoa crops (the principle ingredient in cocaine) to espresso crops. His reward? The Manuel Mejia Award, the Colombian authorities’s highest honor, plus a value on his head set by the drug cartels.

See what I imply about strange individuals being extra attention-grabbing?

I’ve had a lot enjoyable telling you these tales. Thanks for studying them.

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