For individuals who benefit from the feeling of a e-book in a single hand and a glass of nice merlot within the different, a bookstore-cum-wine lounge simply landed in Berkeley.
Ebook Society opened earlier in December at 2945 School Ave. within the tony Elmwood district, including to the block’s already-rich inventory of books (Mrs. Dalloway’s) and wine (Classic Berkeley). The Artwork Deco-style lounge serves wine by the glass, on faucet and in tastings and encompasses a curated collection of books on the market, which prospects can peruse whereas having fun with their vino. And a warning to work squatters: An indication states it’s a “Laptop Free Zone.”
The lounge gives a menu of savory “nibbles” to get pleasure from whereas sitting on comfortable furnishings or at a diminutive bar within the again. There are native items on the market, together with bundled e-book collections by authors like Jane Austen and Ernest Hemingway, that are divided into the classes of Stylish Traditional (“elegant, timeless and so very pretty”) and Edgy Traditional (“bold, modern and full of sassy attitude”). There’s additionally a $99 yearly membership program that opens up reductions on wine and meals and perks like personal e-book discussions and meet-and-greets with authors.
Ebook Society has a sort-of (ahem) novel factor the place it pairs featured books with featured wines. “This isn’t just about books or wine — it’s about the stories they tell together,” the society writes on Instagram. “We pair eight handpicked books with wines that complement their stories, making wine tasting fun, approachable and a total conversation starter. This changes every month, so there’s always something new to discover.”
Ebook Society is a wine lounge with a curated e-book choice that opened in winter 2024 in Berkeley, Calif. (@booksocietysocial on Instagram)
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Although new, the lounge has already devised a thick schedule of particular occasions comparable to hosted e-book golf equipment and literature-inspired yoga and meditation. On the billet for December, for instance, was a sound-healing session with a yogini and mimosas and a food-and-wine demonstration with cookbook creator Bebe Black Carminito. Early in 2025, there are deliberate talks with Kim Scott, creator of “Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity,” and Alison Fragale, an organizational psychologist who penned this 12 months’s “Likeable Badass: How Women Get The Success They Deserve.”
The founding father of Ebook Society is Laura Guzman, who has a background in advertising and communications and who conceived of the lounge through the social isolation of the pandemic.
“Emerging from the tumultuous years of Covid, I had a real desire to create a new kind of community space — a nurturing, comfortable environment where people could connect and rediscover the magic of learning something new,” Guzman says in a press assertion. “Ebook Society is greater than a bookstore and wine lounge. It’s a spot the place neighborhood is widely known, tales are shared and native artists and craftspeople are valued.”
Particulars: Open 11 a.m.-8 p.m. Tuesday-Thursday and Sunday, 11 a.m.-9 p.m. Friday-Saturday (closed Monday) at 2945 School Ave., Berkeley; booksociety.social/.
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