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Taylor Swift followers consider that she’s planning a significant announcement — quickly.
The 2025 American Music Awards are developing.
For those who ask Swifties, the clues are all over the place. In contrast to some unhinged conspiracy theories, that is really thrilling!
Taylor Swift attends the 67th Annual GRAMMY Awards on February 02, 2025. (Picture Credit score: Matt Winkelmeyer/Getty Photographs for The Recording Academy)
This will sound like a Taylor Swift fan version of QAnon, so bear with us.
Firstly, it’s not a dangerous conspiracy idea.
Second of all, this specific idea may be proper.
See, Taylor has a historical past of dropping little hints in regards to the future — as a result of she is aware of that eagle-eyed Swifties will eat it up.
Taylor Swift accepts her awards through video on the 2025 iHeartRadio Music Awards at Dolby Theatre in Los Angeles, California on March 17, 2025. (Picture Credit score: Kevin Winter/Getty Photographs for iHeartRadio)
The primary clue, a lot of Taylor’s devoted followers word, is that her on-line retailer incorporates a four-option menu: Attire, Music, Equipment, and Sale.
These are all regular classes, proper?
However they spell out “A-M-A-S,” simply as one would possibly abbreviate the American Music Awards because the AMAs.
The web store additionally has 12 objects on the market at 26% off. Her subsequent mission following The Tortured Poets Division could be her twelfth.
And this 12 months’s AMAs might be on Memorial Day — Monday, Could 26.
And our city, it appears to be like so sMall from wAy up right here. Screamed, “vote for the chairman” on the night time sky! #AMAs https://t.co/wTFVzGgSYG https://t.co/nFegG3Q10r
— Taylor Nation (@taylornation13) Could 6, 2025
When Taylor Nation quote-tweeted a Swiftie’s publish encouraging individuals to vote for Taylor on the AMAs, the web page included an unsubtle code: “And our town, it looks so sMall from wAy up here.”
That reference to Taylor’s unsubtle coding in “thanK you aIMee” additionally seems to spell out AMAs.
The quantity 12 retains exhibiting up repeatedly, on her web site and in jewellery.
Whereas that doesn’t level to the AMAs however reasonably to her subsequent mission, the opposite clues do appear to put a simple path for Swifties to observe.
the 12 stones in taylor’s earrings on the grammys, 12D’s in her instagram caption, her retailer spelling out AMAS, 12 objects on sale for 26% (the amas are on the twenty sixth), TN capitalizing a caption to spell out AMAS…. guys… THESE ARE EASTER EGGS
— kaia! (@kaiamal13) Could 12, 2025
On a much less conspiratorial word, there may be ample precedent for Taylor saying main new initiatives at awards reveals.
In 2022, she used the VMAs to announce Midnights. In 2024, she used the Grammy Awards to announce The Tortured Poets Division.
Each occasions, she was accepting awards. Taylor additionally occurs to be the most-decorated artist in AMAs historical past, and clearly goals so as to add to these honors.
Taylor Swift attends the 2024 MTV Video Music Awards at UBS Area on September 11, 2024. (Picture Credit score: Dimitrios Kambouris/Getty Photographs)
The place can Swifties watch the 2025 AMAs?
The 2025 American Music Awards will stream on Paramount+ within the US on Memorial Day.
That streaming platform is for extra than simply Star Trek and iCarly and, for Boomers, Yellowstone.
It’s unclear if Taylor would change her plans within the occasion that she doesn’t win in any of the six classes for which she is nominated. That looks like an unlikely end result, however it’s technically potential.