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Navigating the brand new period of digital healthcare can really feel like swiping by means of an infinite sea of apps and guarantees. That feeling is what introduced Hims to the desk.
Hims is the San Francisco-based telehealth model that has redefined how trendy males (and girls) method private wellness. Initially tackling taboo matters like hair loss and erectile dysfunction, Hims has since expanded into psychological well being, skincare, weight reduction, and even major care—with a smooth, subscription-based mannequin to match.
With almost two million subscribers and a valuation hovering into the billions, it’s clear the model isn’t using a pattern, it’s shaping the way forward for healthcare. However does it really ship? On this Hims assessment, we’ll break down the platform’s companies, strengths, and the criticisms it is best to know earlier than signing up.
Key Takeaways
Handy, discreet care: Hims makes accessing remedies for hair loss, sexual well being, psychological wellness, and even weight administration remarkably straightforward—no ready rooms, no awkward conversations.
Subscription-first mannequin: Month-to-month deliveries maintain medicines and coverings on autopilot, however make sure you learn the high quality print—some customers have discovered the subscription system tough to cancel.
Increasing into weight reduction and first care: Hims now gives compounded GLP-1 medicines (suppose: a extra inexpensive Ozempic different) and broader well being companies, signaling a severe play for long-term relevance.
Quick development, however some criticism: Whereas Hims is praised for accessibility, critics warn that medication-focused care can typically come on the expense of deeper, extra holistic well being approaches.
Backside line: When you’re on the lookout for comfort and easy options to widespread wellness considerations, Hims delivers. Simply ensure you perceive the restrictions—and know when a full checkup with a conventional supplier would possibly nonetheless be the smarter transfer.
Overview of Hims
In regards to the Model
Launched in 2017, Hims rapidly disrupted the normal healthcare mannequin by providing a smooth, digital-first different for males’s wellness. Primarily based in San Francisco and now publicly traded, Hims connects customers to board-certified suppliers by means of its telehealth platform, delivering prescription and over-the-counter remedies on to their doorsteps.
Initially finest identified for addressing hair loss and erectile dysfunction, the model has since expanded into psychological well being, dermatology, weight administration, and first care companies. With over 2.2 million energetic subscribers and over $1 billion in annual income as of 2024, Hims has turn into a cornerstone of the rising direct-to-consumer well being market. The corporate’s fame hinges on two pillars trendy shoppers crave: discretion and comfort—with unmarked shipments and versatile subscription plans designed to remove the trouble of in-person visits.
Product Overview
Hims’ product line is each wide-ranging and medically-backed. On the prescription aspect, customers can entry FDA-approved medicines for hair loss (like finasteride), erectile dysfunction (corresponding to sildenafil), psychological well being remedies (together with SSRIs for anxiousness and despair), and compounded weight reduction injections based mostly on semaglutide—the energetic ingredient in Ozempic and Wegovy.
Non-prescription choices spherical out the catalog with biotin gummies, minoxidil topical options for hair regrowth, anti-aging skincare that includes retinol and hyaluronic acid, and acne-fighting regimens constructed round salicylic acid. Each product ships in discreet packaging, whereas digital consultations and ongoing help with licensed suppliers assist guarantee remedies are tailor-made to particular person wants.
Consolation and Usability
Critiques throughout platforms like Trustpilot and Reddit constantly spotlight the model’s frictionless expertise. Prospects reward the benefit of finishing medical consumption kinds, securing quick consultations, and receiving computerized refills with out stepping right into a pharmacy.
Discreet delivery eliminates the stigma round treating delicate well being considerations, and merchandise—from hair loss capsules to pores and skin serums—arrive with clear directions designed to maintain utilization intuitive. Many customers additionally respect the choice to handle subscriptions or pause deliveries simply by way of the app or web site, decreasing the standard “subscription trap” complaints widespread to DTC manufacturers.
Worth Evaluation
Positioned as a contemporary healthcare answer, Hims gives aggressive pricing in comparison with each in-person visits and rival telehealth platforms. Month-to-month hair loss plans, for instance, sometimes begin round $22 and cap close to $44—a relative discount when factoring in bundled companies like session, prescription achievement, and delivery.
Third-party critiques typically spotlight Hims’ subscription mannequin for decreasing shock charges and making ongoing care extra predictable. That mentioned, savvy clients ought to observe: whereas the platform’s comfort is a serious draw, the general price might surpass what you’d pay for generic medicines sourced independently, due to baked-in service and packaging charges.
Transport, Returns, Subscription Choices
Hims gives free commonplace delivery for all subscription plans throughout the US, with most orders arriving inside 5 to seven enterprise days. Worldwide delivery is at present unavailable.
Prospects can handle, pause, or cancel subscriptions on-line at any time. Whereas prescription gadgets are non-returnable as a consequence of federal pointers, non-prescription wellness merchandise are eligible for a 30-day money-back assure based on the corporate’s return coverage.
Perfect Buyer Profile
Hims finest serves grownup males searching for discreet, low-barrier options for widespread well being considerations corresponding to hair loss, pores and skin points, and sexual well being. People comfy navigating on-line healthcare platforms and people who worth clear pricing and auto-ship refills are prone to profit most.
As prescriptions require medical assessment, the model targets clients open to digital consultations and follow-ups with licensed practitioners.
Product And Service Choices
Hims covers a broad spectrum of males’s well being wants by means of a mixture of telehealth companies and specialised product strains. The model buildings its choices for comfort with choices for each ongoing subscriptions and one-time purchases.
Hair Loss Remedies
I discover Hims to be well-known for its hair loss remedy portfolio. The core choices embrace FDA-approved prescription medicines like finasteride and minoxidil.
For these preferring over-the-counter choices Hims gives thickening shampoos conditioner and biotin gummies. The method sometimes entails a web based session with a board-certified supplier to evaluate suitability and prescribe medicines if acceptable.
Many purchasers have rated Hims’ hair regrowth plans positively highlighting the quick delivery and discreet packaging. I’ve seen quite a few testimonials noting seen enhancements inside three to 6 months for constant customers. The subscription mannequin delivers the merchandise month-to-month and permits for straightforward modifications or cancellations which provides flexibility in comparison with in-person pharmacy visits.
Skincare Options
Hims additionally gives dermatologist-backed skincare remedies focusing on widespread considerations corresponding to pimples growing old and dryness. Their product suite options customizable regimens together with facial cleansers anti-aging lotions and pimples remedy gels with energetic substances like tretinoin and niacinamide.
Prospects commonly share their satisfaction with the straightforward routines and clear directions. Hims’ instructional content material about skincare routines stands out as a robust level for brand spanking new customers who might not have a lot prior expertise. A notable side is the flexibility to seek the advice of nearly with clinicians to tailor prescription skincare options to particular person wants.
Sexual Well being Merchandise
Within the realm of sexual well being Hims focuses on addressing points like erectile dysfunction (ED) and untimely ejaculation (PE). The model gives prescription medicines corresponding to sildenafil (the energetic ingredient in Viagra) together with non-prescription dietary supplements designed for general sexual wellness. The web analysis course of has earned reward for its privateness and effectivity permitting customers to entry remedy from residence.
Many critiques point out confidence within the authenticity of the medicines and satisfaction with the clear communication from suppliers. Discreet cargo additional provides to buyer consolation. Hims’ costs for ED medicines are sometimes decrease than these discovered at conventional pharmacies making them an interesting choice for customers prioritizing comfort and affordability.
Consumer Expertise And Ordering Course of
For anybody contemplating Hims, the digital consumer journey is central to the model’s promise of simplicity and privateness.
Web site Usability
I discovered the Hims web site clear, well-organized, and designed for fast navigation. Classes like hair loss, psychological well being, and sexual wellness are featured in the principle menu, making it straightforward to search out related options.
A web based evaluation guides new customers by means of a sequence of medically related questions earlier than recommending remedies. This method makes the method much less intimidating for individuals unfamiliar with telehealth. All product descriptions listing substances, pricing, and sure outcomes in clear language.
Prescription merchandise embrace disclaimers and eligibility necessities, and reside chat help is on the market for rapid assist. All through my assessment, I seen that buyer suggestions typically mentions the easy consumer interface and well-integrated help sources as main benefits. The cellular website features effectively, which is vital for customers who need entry on the go.
Subscription And Supply
Ordering from Hims entails organising a subscription mannequin by default. After medical analysis (for prescription gadgets), customers obtain month-to-month shipments with auto-refill, so that they don’t have to fret about lacking a dose.
Prescription consultations are executed by way of on-line kinds and typically adopted up by a video chat with a board-certified doctor, relying on the remedy. Most subscribers point out discreet packaging and branded bins, with no indication on the surface of the field in regards to the contents, assuring privateness. T
The estimated supply time is often 5 to 7 enterprise days after prescription approval. I seen constant reward in buyer critiques for the comfort of residence supply and the flexibility to pause or cancel subscriptions instantly by means of the consumer dashboard. Whereas prescription merchandise are non-returnable, the model gives a 30-day money-back assure on most non-prescription gadgets, a coverage that enhances confidence for brand spanking new clients contemplating hair loss merchandise or males’s wellness kits from Hims.
Effectiveness And Outcomes
The effectiveness of Hims’ merchandise has turn into a focus for a lot of potential clients. Outcomes can fluctuate by product kind and particular person, however each consumer testimonials and medical analysis provide insights into what most males can count on from the model’s remedies.
Buyer Testimonials
Most Hims critiques spotlight noticeable enhancements, particularly for hair loss and ED remedy plans. Many purchasers point out seeing decreased hair shedding and early regrowth with finasteride and minoxidil after round three to 6 months. For instance, customers typically describe higher hair density of their frontal hairline and crown, aligning with the model’s claims about remedy timelines.
Within the space of sexual well being, many purchasers report elevated confidence and fewer interruptions associated to ED, citing the comfort of the net course of as a robust constructive. Whereas some point out delicate negative effects with prescription medicines like sildenafil, they have a tendency to price help from Hims’ suppliers positively. Skincare merchandise obtain combined suggestions—many respect the tailor-made regimens, although a number of observe it could take a number of months earlier than seeing important enhancements in pimples or pores and skin texture.
Product Class
Widespread Suggestions
Common Onset of Outcomes
Hair Loss Remedies
Fuller hair, decreased shedding
3–6 months
Sexual Well being
Improved confidence, fewer points
30 days or much less
Skincare
Smoother pores and skin, decreased breakouts
2–4 months
Scientific Backing
Hims focuses on medicines and substances with peer-reviewed medical help. The hair loss merchandise characteristic FDA-approved remedies like finasteride and minoxidil, each of that are extensively accepted as efficient by dermatologists. Analysis exhibits that finasteride can sluggish hair loss and promote regrowth in as much as 85% of males with male sample baldness, with outcomes sometimes showing after three to 6 months of constant use.
For ED remedy, sildenafil (a generic type of Viagra) has lengthy been the topic of medical research that verify its security and efficacy for many males with erectile dysfunction. Hims prescribes these medicines solely after an analysis by board-certified medical doctors, following telehealth finest practices for prescribed drugs.
The model’s skincare line makes use of substances corresponding to tretinoin, an FDA-approved retinoid clinically confirmed to deal with pimples and enhance pores and skin look. Whereas particular person outcomes can fluctuate based mostly on pores and skin kind and routine adherence, these substances are commonplace in dermatological care.
It is very important observe that Hims doesn’t assure outcomes for any remedy, and outcomes might rely upon private well being components or pre-existing situations. Prospects who stay in keeping with their chosen routine and observe medical recommendation are likely to report increased satisfaction based mostly on aggregated critiques.
Professionals And Cons Of Hims
Navigating Hims’ choices reveals a mix of strengths and a few potential drawbacks, particularly for males exploring hair loss remedy, skincare, or prescription ED remedy. Primarily based on model claims, aggregated buyer critiques, and third-party professional assessments, I’ve outlined the principle advantages and limitations of Hims for anybody contemplating digital males’s well being options.
Professionals
Handy On-line Consultations:Hims gives a telehealth mannequin that permits customers to finish consultations fully on-line. This protects time in comparison with in-person physician visits and helps keep away from awkward conversations for delicate matters like hair loss or erectile dysfunction.
Discreet and Quick Transport: Most orders ship in plain packaging to protect privateness—a characteristic that many purchasers point out as a key promoting level. Customary delivery is often quick and dependable inside the US.
Clear Pricing and Subscriptions: All pricing for prescription and non-prescription merchandise is clearly listed with minimal hidden charges. Month-to-month subscription plans for core merchandise like finasteride and sildenafil normally price lower than native pharmacies or in-person clinics.
FDA-Accepted Components and Proof-Primarily based Care: Remedies for hair loss and sexual well being use clinically-backed, FDA-approved medicines corresponding to finasteride, minoxidil, and sildenafil. This give attention to science units Hims aside from less-regulated on-line dietary supplements.
Bundled Telehealth Entry: On-line medical consultations, typically billed individually by different suppliers, are included at no extra charge with most subscriptions. This provides worth and lowers the general price for brand spanking new customers.
Consumer-Pleasant Expertise: The web site is clear and straightforward to navigate, with a guided onboarding quiz and easy subscription administration. Customers constantly report constructive experiences dealing with their prescriptions and refills by means of the dashboard.
Cons
Restricted In-Particular person Assist: Hims is designed for on-line care, so these needing bodily exams or rapid medical assessments might not discover it appropriate.
Not Coated by Insurance coverage: Hims merchandise and prescriptions are out-of-pocket bills. Most choices will not be eligible for medical health insurance reimbursement, which can be an obstacle for some clients.
Prescription Restrictions and State Availability: Sure medicines require approval by a healthcare supplier and is probably not provided in all states as a consequence of telehealth rules. This may prohibit entry for some customers.
Blended Outcomes With Non-Prescription Skincare: Whereas prescription gadgets for sexual well being and hair loss typically obtain excessive rankings, critiques for non-prescription skincare are extra variable. Some customers see seen enhancements, others report minimal distinction or delicate irritation.
No Returns on Prescription Objects: For security causes, prescription merchandise can’t be returned or refunded. Solely non-prescription items qualify for the 30-day money-back assure.
Professionals and Cons Desk
Professionals
Cons
On-line consultations, fast entry
No in-person supplier help
Discreet, quick delivery to your door
Not coated by insurance coverage
Clear, aggressive pricing
Geographic/prescription restrictions
FDA-approved remedies
Blended critiques for non-prescription skincare
Bundled telehealth, no further charges
No returns/refunds for prescription gadgets
Straightforward subscription administration
Hims stands out for inexpensive males’s wellness care by way of telehealth, discreet supply, and clear pricing on clinical-grade remedies. These options resonate strongly with grownup males searching for privateness and true comfort in managing hair loss, ED, and customary skincare points on-line.
Remaining Verdict
After a full breakdown of its companies, pricing, and buyer suggestions, this Hims assessment makes it clear: the model stands out as a compelling choice for males seeking to deal with hair loss, sexual well being, skincare, psychological well being, and even weight administration with out the friction of conventional healthcare programs. With over 2.2 million energetic subscribers and a rising catalog of prescription and non-prescription remedies, Hims has confirmed it could possibly again up the hype with actual accessibility and outcomes.
When you worth discreet service, clear pricing, and the comfort of managing your well being fully on-line, Hims is effectively value contemplating. Simply bear in mind: whereas the platform excels at treating widespread, low-risk considerations, it’s not a substitute for complete in-person medical care when extra severe situations come up.
Backside line? For inexpensive, hassle-free males’s wellness options—delivered in plain packaging, with out the pharmacy awkwardness—Hims delivers precisely what trendy shoppers are on the lookout for.
The editorial staff at Fashion is your trusted companion in redefining trendy males’s model. Established in 2007, Fashion has advanced into a number one authority in males’s vogue, with hundreds of thousands of readers searching for sensible recommendation, professional insights, and real-world inspiration for curating their wardrobe and life-style.Our editorial staff combines over 50 years of collective expertise in vogue journalism, styling, and retail. Every editor brings specialised experience—from luxurious vogue and sustainable model to the most recent grooming expertise and perfume science. With backgrounds starting from GQ and Esquire to private styling for celebrities, our staff ensures each suggestion comes from a spot of deep trade information.
