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The Wall Street Publication > Blog > Markets > ETFs are flush with new cash. Why billions extra are flowing their method
Markets

ETFs are flush with new cash. Why billions extra are flowing their method

Editorial Board Published October 3, 2025
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ETFs are flush with new cash. Why billions extra are flowing their method
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Pacer ETFs President Sean O’Hara discusses the advantages of ETFs and lays out his favourite investments on ‘The Claman Countdown.’

Buyers have plowed greater than $900 billion into U.S. exchange-traded funds up to now this yr.

Buyers are placing more cash than ever into exchange-traded funds, and Washington simply took a step that each one however ensures the billions will preserve flowing. 

U.S.-listed ETFs have taken in a web $917 billion by way of Sept. 29, based on FactSet. If that tempo holds through the fourth quarter, when inflows have a tendency to select up, it will likely be the market’s second straight file yr. In 2024, ETFs added $1.1 trillion. 

ETFs, which commerce like particular person shares and boast sure tax benefits over mutual funds, emerged within the Nineteen Nineties as an affordable and environment friendly method to sustain with positive factors within the broader inventory market. This yr, bullish and cash-rich buyers—and their curiosity in funding methods that transcend plain-vanilla index-tracking funds—have helped drive file flows, based on analysts.

A brand new regulatory growth may very well be the following main tailwind. On Monday, the Securities and Change Fee stated it intends to grant so-called exemptive aid to Dimensional Fund Advisors to supply funds with dual-share courses—that means that Dimensional might add an ETF share class to an current mutual fund.

WEALTHY INVESTORS USE ETFS TO CATCH HOT TRENDS

The seal of the U.S. Securities and Change Fee (SEC) is seen at their headquarters in Washington, D.C., U.S., Might 12, 2021. (REUTERS/Andrew Kelly/File Photograph / Reuters)

Business executives anticipate the SEC to approve different dual-share constructions, probably opening the floodgates for more cash to swap from mutual funds to their extra tax-efficient cousin. 

ETFs have pulled market share from mutual funds for years due to a number of structural benefits. However a longtime mutual-fund holder sitting on giant unrealized positive factors would want to pay taxes to swap fund wrappers. That’s set to alter. 

“The way that we’ve applied for exemptive relief means that investors can convert from the mutual-fund share class to the ETF share class in a tax-free way,” stated Gerard O’Reilly, co-chief government at Dimensional Fund Advisors. “This is a big deal.”

ONE ETF LEADER PLAYS WNBA OPPORTUNITIES

The twin-share class mannequin was invented and patented by Vanguard Group within the early 2000s, and Dimensional was the primary of dozens of asset managers to use when the patent expired in 2023.

Twin-share class or not, the ETF market has been on hearth in 2025. Whole belongings in U.S. ETFs swelled to a file $12.19 trillion on the finish of August, up from $10.35 trillion on the finish of final yr, based on the information supplier ETFGI.

Vanguard’s S&P 500 ETF

.

Two acquainted names are on prime of the fund circulate leaderboard: Vanguard’s S&P 500 ETF, recognized by its ticker, VOO, and BlackRock’s   iShares Core S&P 500 ETF, whose ticker is IVV. These index funds, together with an analogous providing from State Road, have mixed for nearly $140 billion in web inflows this yr by way of late September, or near $1 billion a buying and selling day.

Ticker Safety Final Change Change % BLK BLACKROCK INC. 1,161.06 +20.70
+1.82%
SST SYSTEM1 INC 7.62 +0.49
+6.87%

A number of the fastest-growing segments are comparatively unique. BlackRock continues to rake in cash with its iShares Bitcoin Belief ETF (ticker: IBIT), which tracks the worth of bitcoin. Launched in early 2024, IBIT is the fastest-growing ETF of all time. BlackRock generates extra income from the fund than all of its bigger choices, due to a modestly larger 0.25% annual payment. The fund has taken in practically $24 billion this yr, placing it fifth amongst all ETFs.

NYC’S FINANCIAL GIANTS SEEKING NEW CITIES

iShares Bitcoin Belief ETF

.

Additionally in style are some comparatively new methods targeted on damping the results of inventory volatility and producing dividend revenue. Well-liked choices embrace funds from J.P. Morgan Asset Administration that spend money on large-cap shares whereas additionally promoting choices contracts on these shares to generate higher-dividend revenue than is typical in a inventory fund. Whereas the funds can damp the results of volatility, they will additionally miss out on some positive factors when markets are going up quick.

JPMorgan Chase Tower

The JPMorgan Chase Tower on Park Avenue on midtown Manhattan. (Tim Clayton/Corbis through Getty Photographs / Getty Photographs)

Spinoff-based methods additionally embrace so-called structured-protection funds, which insulate buyers from a set quantity of losses—in some circumstances as much as 100%—whereas capping potential positive factors.

Such methods have grown extra in style as monetary advisers work to realize particular outcomes and danger ranges as their baby-boomer shoppers, a part of the wealthiest era in historical past, retire en masse.

“We’re starting to see more and more advisers moving away from the traditional 60/40 portfolio,” stated Matt Kaufman, head of ETFs at Calamos Investments, referring to the technique of investing 60% in shares and 40% in bonds. “They’re moving a lot more into alternative strategies, both for risk management and for income.”

Funds that make use of choices or different varieties of derivatives are thought-about actively managed. As soon as a tiny phase of the ETF market, energetic funds have boomed lately after a SEC rule change in 2019 made them simpler to launch.

Issuers have rushed to money in with fund launches. Whereas most belongings are nonetheless in passive funds, the variety of energetic ETFs surpassed the variety of passive funds for the primary time in June.

Whereas energetic ETFs now make up near 10% of the market’s belongings, they took in 37% of the yr’s complete inflows by way of July, based on Morningstar.

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“Active funds provide a lot of really cool tools to provide the level of customization that clients want,” stated Brett Sheely, head of ETF specialists at AllianceBernstein. “We’re seeing real demand for that, and obviously it’s showing up in the flows.”

Appeared within the October 2, 2025, print version as ‘The Torrent of Inflows to ETFs Is Exhibiting No Signal of Stopping.’

Doc WP-WSJ-0002986244

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