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Daytona Seashore, Florida, is within the midst of a bustling Daytona Bike Week regardless of financial uncertainty.
Bike Week, described because the “world’s largest motorcycle event,” kicked off Feb. 28 and can run via Sunday.
The weeklong-event options “racing, live entertainment, scenic rides, bike shows, vendors and food,” in accordance with a press launch from the Daytona Seashore Space Conference & Guests Bureau.
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This 12 months’s iteration marks the occasion’s 84th anniversary. Bike Week attracts tons of of 1000’s of individuals annually.
FOX Enterprise’ Ashley Webster reported Thursday from Daytona Seashore that bikes accessible on the Bike Week value wherever from $12,000 to upwards of $50,000 or $60,000.
FOX Enterprise’ Ashley Webster experiences from Ormond Seashore, Fla. throughout Daytona Bike Week to debate the bike trade.
He additionally spoke to Teddy Morse, the CEO of Ed Morse Automotive Group. Morse instructed Webster that enterprise at his Harley-Davidson dealership was “very, very good.”
“We always want it to be better. I am very, very happy, never satisfied, but I’m happy,” he mentioned.
“The joy of getting on a motorcycle is the freedom,” Morse additionally instructed Webster. “It’s those few moments – we’re so connected nowadays through everything, through our phones, through work, people – it’s that moment when you can be by yourself, and you can be alone with your thoughts.”
Within the U.S., the bike market hit a worth of $10.48 billion in 2024, in accordance with Grand View Analysis.
Harley-Davidson, one of the vital well-known bike makers, mentioned in early February that its 2024 monetary efficiency had been “significantly impacted by the continued cyclical headwinds for discretionary products, including the high-interest rate environment affecting consumer confidence.”
The company emblem for Harley-Davidson Bikes is displayed at a retailer at Disney Springs at Walt Disney World on June 1, 2024, in Orlando, Florida. (Photograph by Gary Hershorn/Getty Photographs / Getty Photographs)
HARLEY-DAVIDSON SLAMS BRAKES ON ‘WOKE’ POLICIES AFTER SPARKING BIKER AND SOCIAL-MEDIA OUTRAGE
“The industry has faced many challenges over the past couple of years, impacting all levels, but we believe we are best positioned to take advantage of any uptick in consumption,” CEO Jochen Zeitz mentioned on the time.
In current days, a slew of industries have had uncertainty hanging over them amid the fluid tariff scenario between the U.S., Canada and Mexico and the way it may have an effect on the U.S. economic system. President Donald Trump on Thursday mentioned he had put in place exemptions for Mexico and Canada on items beneath the United States-Mexico-Canada Settlement till early April.
President Donald Trump speaks with members of the media on the South Garden earlier than boarding Marine One on the White Home in Washington, D.C., on Feb. 28. On Tuesday, the Trump administration imposed tariffs on Canada and Mexico. (Reuters/Nathan Howard / Reuters)
Trump has indicated that “reciprocal tariffs” are coming in early April.
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