The NFL is about one factor: creating wealth. They mint it, the truth is. That’s it. Nothing else issues.
However we live within the 2025 model of the conservative motion, one by which Republicans now inform companies what they will and might’t do, all primarily based on their very own ideological whims.
And that’s why they’re shedding their minds that Dangerous Bunny shall be performing throughout this season’s halftime Tremendous Bowl present.
Dangerous Bunny performs throughout his first present of his 30-date live performance residency on the Coliseo de Puerto Rico José Miguel Agrelot, in San Juan, Puerto Rico, on July 11, 2025.
Dangerous Bunny is Benito Antonio Martínez Ocasio, a Puerto Rican singer, rapper, and cultural pressure. Over the past decade he has reworked from a SoundCloud underground act into one of the crucial vital artists on the planet, pushing Latin lure, reggaetón, and música urbana into the worldwide mainstream.
He’s damaged streaming information, gained a number of Grammys and Latin Grammys, and routinely sits atop charts internationally. His 2022 album “Un Verano Sin Ti,” which is fully in Spanish, turned the world’s top-performing album, whereas his singles have debuted at No. 1 on the Billboard World 200 and charted throughout Europe, Australia, and Canada.
In different phrases, his success has by no means trusted English—his cultural attain transcends language and borders.
This tweet by MAGA podcaster and Heritage Basis man lays out why MAGA is freaking out over the choose:
The man actually says he isn’t touring the US due to Trump’s ICE raids and simply launched a video mocking President Trump.
Additionally, most of his songs aren’t even in English. This isn’t a choose designed to unite soccer followers or let folks simply benefit from the present. It was a choose designed to divide followers and little doubt Dangerous Bunny will discover some method to push a woke message.
Are NFL house owners in on this idiocy or are they simply culturally that disconnected from actuality and the way Roger makes use of the NFL to push left wing social points?
Is it that tough to select a unifying music act who doesn’t need to peddle woke propaganda?
Does this man actually scream American soccer to anybody? Be for actual with me. Nobody thinks he does. This isn’t about music, it’s about placing a man on stage who hates Trump and MAGA.
This wasn’t a political choose, it was a monetary one. There isn’t any greater international act at the moment than Dangerous Bunny, and the NFL is aware of it.
His recognition stretches far past Puerto Rico and Latin America, with albums and singles topping charts in Germany, France, the UK, Australia, and loads of different international locations the place Spanish isn’t the dominant language. His music is proof that artwork and rhythm cross borders in methods MAGA’s xenophobia by no means may.
For a league intent on increasing its attain, he’s the proper alternative. The NFL has been staging regular-season video games overseas—from Mexico to Brazil, the place (gasp!) English isn’t the first language and but Dangerous Bunny is a star—as a result of it’s working to construct a world model. Dangerous Bunny is a large asset in that effort.
That’s enterprise—the very factor conservatives used to say they cared about. And the truth that Dangerous Bunny additionally hates ICE and Donald Trump? Effectively, nothing unites the world fairly like that.