California Gov. Gavin Newsom and President Donald Trump
The primary advert, titled “Blitzkrieg,” immediately assaults President Donald Trump, accusing him of “following the dictator’s playbook,” and highlighting his administration’s aggressive immigration enforcement and college crackdowns. The advert is a direct attraction to California’s largely Democratic base and frames Prop 50 as an opportunity for voters to cease Trump.
The second advert, “Emergency,” options Sara Sadwani, a commissioner on the state’s impartial redistricting panel, and is aimed toward independents. She emphasizes that the brand new maps are non permanent.
“Trump’s scheme to rig the next election is an emergency for our democracy,” Sadwani says.
Each adverts finish with the tagline, “Save democracy in all 50 states.”
However opposition to Prop 50 is already pushing again. Defend Voters First, which is funded by GOP mega-donor Charles Munger Jr., launched an advert portraying the poll measure as a menace to California’s impartial redistricting fee, which voters permitted practically 20 years in the past.
Munger has already contributed greater than $20 million to the marketing campaign and plans to spend extra. His group argues {that a} vote in opposition to Prop 50 protects the fee and preserves voter belief.
The stakes are unusually excessive for an off-year election. California Democrats view the initiative as a counter to GOP gerrymandering in Texas, which might outcome within the addition of 5 GOP seats in 2026, with Missouri more likely to observe go well with.
Clegg mentioned that the adverts are designed to resonate with Democratic base voters by highlighting threats to democracy and Trump’s overreach.
“The democracy stuff is cutting because Trump has now overreached,” he mentioned. “It’s not theoretical anymore.”
With practically $10 million already booked by opponents, the Nov. 4 particular election is about to develop into one of the crucial costly and carefully watched off-year campaigns within the nation.