XX-XY Athletics founder Jennifer Sey and The Federalist reporter Brianna Lyman dissect liberal outrage in opposition to Sydney Sweeney’s ‘American Eagle’ advert on ‘The Backside Line.’
As backlash mounted in opposition to American Eagle’s advert marketing campaign with Sydney Sweeney, Tesla jumped in with a joke.
The carmaker, headed by Elon Musk, wrote: “Our seats robot also has great jeans” in a tongue-in-cheek X put up on Wednesday. It was posted alongside a video of a robotic arm performing automated sturdiness testing on its automotive seats.
Then, the corporate doubled down, writing “Seatney” in a follow-up remark.
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American Eagle has not responded to FOX Enterprise request for remark.
It was a dig on the attire firm’s “Sydney Sweeney Has Great Jeans” advert, which is described as “a return to essential denim dressing and a celebration of what the beloved brand does best: making customers look and feel good in AE Jeans.”
Within the advert, which went viral, the 27-year-old actress is seen strolling towards an AE billboard that includes her with a tagline: “Sydney Sweeney Has Great Genes.” Within the video, Sweeney crossed out “Genes” and changed it with “Jeans” earlier than strolling away.
Nonetheless, a rising variety of critics slammed the “Europhia” star’s denims advert marketing campaign, saying it promoted racist and “regressive” themes regardless of the proceeds of the denims going in the direction of a psychological well being assist hotline.
Some critics have claimed the tagline of Sweeney’s advert is selling “eugenics movements.” The Nationwide Institutes of Well being (NIH) described eugenics “as the use of selective breeding to improve the human race.”
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Some individuals on social media have stated the truth that Sweeney has blue eyes and blonde hair is rubbing them the unsuitable manner.
“It sounds like a white purity dog whistle, and that’s why people are uncomfortable,” one critic posted on X.
Others have pushed again on the criticism. Piers Morgan, in a tweet stated, “The Sydney Sweeney furor perfectly epitomizes why the woke left is so bonkers. They call everyone a Nazi or white supremacist, even when she’s obviously neither, and they hate women celebrating beauty and sex appeal. It’s why woke is dead — we all just laugh at their idiocy now.”
The corporate’s inventory dropped because the backlash continued. Nonetheless, AE’s web site additionally famous {that a} butterfly motif on the again pocket of the denims represents home violence consciousness. It is a trigger that Sweeney helps.
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“In support of the cause, 100% of the purchase price from ‘The Sydney Jean’ will be donated to Crisis Text Line, a nonprofit offering free, 24/7, confidential mental health support to anyone in need—just text 741741,” the positioning says.
Ticker Safety Final Change Change % AEO AMERICAN EAGLE OUTFITTERS INC. 11.27 -0.26
-2.25%
Regardless of the denims selling a very good trigger, on-line critics had been fixated on the advert’s alleged white supremacist undertones.
