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The Wall Street Publication > Blog > Business > Chip Shortage Prompts Manufacturers to Pitch Lower-Tech Models
Business

Chip Shortage Prompts Manufacturers to Pitch Lower-Tech Models

Editorial Board Published November 14, 2021
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Chip Shortage Prompts Manufacturers to Pitch Lower-Tech Models
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Manufacturers struggling with a shortage of semiconductor chips are finding workarounds, executives said, redesigning products, shipping uncompleted units and focusing on older, lower-tech models.

After pushing for years to add digital features like screens and wireless connectivity, makers of appliances and vehicles are reversing, temporarily, to continue supplying products to dealers and consumers amid a shortfall in semiconductors that industry officials project will last into next year.

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