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The Wall Street Publication > Blog > Lifestyle > $13M California mansion’s value drops $250K each week till somebody lastly buys it in uncommon public sale
Lifestyle

$13M California mansion’s value drops $250K each week till somebody lastly buys it in uncommon public sale

Editorial Board Published August 9, 2025
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Actual property mogul Mauricio Umansky says California must work with the federal authorities to assist Los Angeles rebuild.

A sprawling $12.985 million California property within the Muirlands neighborhood of La Jolla entered a Dutch public sale final week, and the associated fee drops $250,000 weekly till a purchaser emerges. 

A Dutch public sale, often known as a pricing technique designed to drive urgency by scheduled value reductions, dates again to the seventeenth century in Holland, the place it was used to effectively promote tulips in a extremely aggressive market, in keeping with itemizing agent Heather Daum of The Company. 

Daum is itemizing the multimillion-dollar property alongside Mauricio Umansky, founding father of The Company. 

Whereas the public sale is not definitively a results of the local weather, the market has softened in La Jolla, in keeping with Daum, who mentioned this format might assist alleviate a stagnant market or purchaser hesitation. 

HOME PRICES REACH RECORD HIGH IN JUNE – THESE STATES ARE THE MOST EXPENSIVE 

The entrance of 6389 Castejon, a property on the market in La Jolla, a neighborhood in San Diego. The house simply entered a Dutch public sale, the place its listing value drops every week. (Rev Productions)

Daum mentioned this sort of public sale provides a number of strategic benefits for the itemizing agency, together with heightened visibility because of the rarity of the format. It might probably additionally spark curiosity and buzz amongst potential consumers.

“It also creates a competitive atmosphere. If multiple buyers are monitoring the listing, one may act quickly to secure the property before someone else does. This urgency can lead to a faster sale, especially from motivated buyers who don’t want to risk losing the home by waiting for another price drop,” Daum mentioned. 

Daum mentioned it can be a sensible resolution for homeowners underneath time stress due to a job relocation, divorce or monetary stress. On the similar time, the format will assist a vendor perceive what consumers are prepared to pay with out letting the house sit available on the market for too lengthy. 

A shot of a pool on the property at 6389 Castejon in La Jolla, a neighborhood in San Diego.

It permits the market to “set the price through a structured, gradual price reduction that could lead to a more realistic and competitive offer,” she mentioned, including that with the “Dutch Auction’s built-in price adjustments, the listing remains dynamic and visible.” 

MORE LUXURY HOMEBUYERS PAYING WITH CASH THIS YEAR, REPORT SAYS

The house at 6389 Castejon Drive is described as “an extraordinary coastal retreat” with over 11,000 sq. toes of residing area. It’s on a half-acre lot with views of the Mission Seaside and La Jolla shoreline. 

The fashionable dwelling has six bedrooms, seven full bogs, two half baths and a kitchen on each degree. The primary degree contains an indoor bar, a 180-bottle wine room and a lounge space that flows right into a courtyard with a cascading water characteristic. The first suite is on the primary degree and comes with a personal patio and out of doors bathe. 

California estate listed by The Agency enters Dutch Auction.

The $13 million property on the market in La Jolla, a neighborhood in San Diego. The house simply entered a Dutch public sale, wherein its listing value drops every week. (Rev Productions)

The second degree options formal residing and eating areas, which open to an infinity-edge pool, out of doors kitchen and bar space in addition to basketball and bocce courts. 

California estate listed by The Agency enters Dutch Auction.

The basketball courtroom at 6389 Castejon in La Jolla, a neighborhood in San Diego.  (Rev Productions)

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Its twin driveway results in the house’s storage, which may home as much as 11 automobiles. Notably, the house’s reverse flooring plan optimizes ocean views, in keeping with the agency. It additionally has an open design. 

The house can also be in proximity to golf programs, seashores, mountaineering trails, a faculty and eating places. 

TAGGED:13M250KauctionbuysCaliforniadropsFinallymansionspriceRareWeek
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